Uber started to solve a simple problem: how do you get a ride at the touch of a button? Six years and more than 2 billion trips later, Uber continues to grow in more than 450 cities in 74 countries. Uber is a different company, with a diverse set of products and the design challenges to match. This talk will give insights into the methodologies designers at Uber use to tackle these challenges, particularly through the lens of designing for the onset of self-driving technology, paving the way toward the future of transportation.
ABOUT MOLLY NIX
Molly Nix is a Senior Product Designer at Uber in San Francisco, whose work spans from the Partner experience to the Uber Advanced Technologies Group. Prior to Uber, she worked at Google, where she led design for a range of YouTube creator products including Community, Channels, Creator Studio, and YouTube Capture. Molly received her Masters of Human-Computer Interaction and BFA in Communication Design from Carnegie Mellon University.
